Needham Bank Small Business Seminar Series: Love Them or Lose Them: Client Retention in Action!

Neponset Valley Chamber of CommerceCOMMUNITY ANNOUNCEMENT:

Today’s businesses battle endlessly for new Clients. However, they are difficult and costly to obtain, so once you have them, it is vital to keep them. In fact, Clients could be considered a major asset. Considerable management attention is being focused on identifying the reasons for Client attrition, particularly the controllable ones that deal with service quality, Client loyalty and retention issues. This session’s presenter, Lynn Thomas, an experienced expert in retention, will lay out the steps you can use to cultivate a powerfully driven, Client-focused
environment that produces passionately loyal customers. Discover how to attract, retain, and reclaim your most profitable Clients, the 20% who generate 80% of your revenue.

Registration is required and can be made by visiting

Ms. Thomas is the founder and President of 21st Century Management Consulting, located in Newton, Massachusetts. Her firm specializes in customer retention, which plugs the “leaky customer bucket” and thereby increases a company’s profitability.

Date: Thursday, September 8, 2011
Location: Gray, Gray & Gray
34 Southwest Park
Westwood, MA

Cost: $20.00 members; $30 non-members
Includes breakfast

Leave a Reply